Search Engine Optimization
Are you looking for a way to get more traffic, leads, and visibility online? I’m Ajmal, a freelance digital marketing strategist in Kannur, and I help businesses grow with smart, result-oriented SEO strategies. With proven experience in ranking local businesses on Google, I’m here to make your website work smarter, not harder.
I help businesses grow on Google with smart, simple, and result-focused SEO. From finding the right keywords to improving your site speed, fixing technical issues, building backlinks, and getting you seen in local search, I handle everything step by step.
Whether you’re just starting or already have a website that needs a boost, I’ll create a custom SEO plan that fits your business and brings real results.
To rank on Google, you need to know what people are searching for. That’s where keyword research comes in.
A keyword is the word or sentence someone types into Google. Example:
“best digital marketer in Kannur” → that full line is a keyword.
If your site includes that keyword, Google may show your page.
Using the right keywords helps you:
If you skip this step, even good content may get ignored.
♦ Think like your customer
What would they type? (e.g. “web designer Kannur”)
♦ Use free tools
♦ Start with long-tail keywords
Instead of “SEO”, go for: “SEO expert in Kannur for small business”
Once you find the right keywords, the next step is to place them smartly on your website. That’s what on-page SEO is all about.
It means using your keywords properly inside your website in titles, headings, content, images, and meta tags, so Google understands your page and ranks it better.
♦ Use keywords naturally
Write like how you speak. Avoid keyword stuffing.
♦ Use proper headings (H1, H2, H3)
Google uses this to understand your page structure.
♦ Add alt text for images
Example: “Electrician fixing light in Kannur”
♦ Use internal links
Link to other pages on your site for better navigation.
♦ Keep it easy to read
Short paragraphs, bullet points, and mobile-friendly layout.
Your website might look great, but if it’s slow or broken inside, Google won’t rank it well. That’s where technical SEO helps, it’s the engine of your site.
It’s about improving your website’s structure, speed, and backend settings, so Google can crawl, understand, and rank your site better.
Let’s say your site is for “Social media Service in Kannur” But if it takes 10 seconds to load or isn’t mobile-friendly… Google (and users) will leave. That’s bad for rankings.
1. Website Speed
Fast sites = better ranking
Use tools: PageSpeed Insights
Fix: Compress images, reduce plugins, use caching (LiteSpeed / WP Rocket)
2. Mobile-Friendly Design
Most users search on phone
Check: Google Mobile-Friendly Test
Use responsive themes (Elementor, block themes)
3. SSL Certificate (HTTPS)
Google trusts HTTPS more
Your link should be: https://yourwebsite.com
Most hosting providers give free SSL
4. Sitemap + Robots.txt
Sitemap = shows Google all your pages
Robots.txt = tells Google what to crawl
Use Rank Math or Yoast to create both
5. Fix Broken Links & Errors
Broken links = bad user experience
Tools to check: Google Search Console, Ahrefs, Screaming Frog
Once your website is set up well, it’s time to build trust from outside. That’s what off-page SEO is about making other websites talk about and link to yours.
It’s everything you do outside your website to improve its ranking, mainly through backlinks (links from other websites to yours).
You’re a digital marketer in Kannur. If a local blog or directory says:
“Ajmal is one of the top SEO experts in Kannur” and links to your site, Google sees it as a vote of trust and ranks you higher.
1. Local Directory Listings
Add your site to Google Business, Justdial, Sulekha, Indiamart, etc.
2. Guest Blogging
Write helpful posts on other sites, and add your website in the author bio.
3. Share on Social Media
Share blogs and updates on WhatsApp, LinkedIn, Instagram, etc.
Helps bring clicks, shares, and natural backlinks.
4. Ask Clients to Link You
If you’ve done work for them, ask for a simple link with credit.
If your business is in Kannur but people nearby can’t find you on Google, you’re missing real customers. That’s why Local SEO is so important.
It means setting up your business online so that people near you can find you on Google, especially in Maps and “near me” searches.
You run a marketing agency in Kannur. If someone searches “marketing agency near me”, your business should show up. If not, they’ll find someone else.
1. Google My Business (GMB)
Set up your profile at: google.com/business
Add name, address, phone, service areas, photos, and business hours.
2. Get Google Reviews
Ask happy customers to leave a quick review.
Reply to all reviews, good or bad.
3. Use Local Keywords
Instead of:
❌ “We are a digital agency”
Say:
✅ “We are a digital marketing agency in Kannur helping local businesses grow.”
Add your city name in titles, headings, and meta.
4. Submit to Local Directories
List your business on Justdial, Sulekha, Yellow Pages, and Kerala-based directories.
Keep Name–Address–Phone (NAP) same everywhere.
Whether you run a local service or an online store, your customers are searching online first. Ranking high on Google helps build trust, get more leads, and stand out from the competition. In a city like Kannur, where more local businesses are coming online, good SEO can give you the edge.
Ranked #1 on SERP for the keyword “Digital marketing agency in Kannur”
. Texbay Innovation Kannur
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. Texbay Innovation Oman
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. Supreme Energies
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. Onixcare Qatar
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SEO means making your website better so it shows up higher on Google when people search for something. If your site is on page 1, more people see it, visit it, and can become your customers.
To go higher on Google, you need to use the right keywords, write helpful content, fix website issues, and make sure your site loads fast. Also, adding links inside your site and getting links from other sites helps a lot.
On-page SEO means improving the things inside your website, like titles, headings, images, content, and page speed. These things help Google understand your site better and rank it higher.
Local SEO helps your business show up in Google Maps and local search results like when someone searches “plumber near me” or “salon in Kannur.” It’s perfect for shops, and service businesses that work in a local area.
SEO is not instant. It usually takes 2 to 4 months to start seeing results. If your business is in a less competitive area, you may see changes faster. But slow and steady work gives strong, long-term results.
As a Freelance Digital Marketing Strategist in Kannur, my focus is on helping local businesses grow online with simple strategies that truly work.
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